Tiago Soban is known for conducting his work with lightness, dynamism and good humor.
Born in a family of visual artists, he went through almost all roles in audio-visual productions becoming a director that can adapt quickly to any kind of demand.
Performs from big and complex productions to more profound movies as he knows how to interpret the wants and needs of his clients and particularities of each project, bringing balance between narratives and brands.
Signed plays in partnership with various agencies such as BETC / Havas, Lew Lara\TBWA, W/McCann, Y&R, Ogilvy, Heads, Publicis, Samaritano, XP, Novartis, HCor, Asepxia, Brasil Cacau, Girafas, to name a few.
Soban transits between publicity and documentary projects and actively participates in all phases of production. He is an intuitive and captivating professional, who always tries to bring naturality to the cast, in order to surface just the right amount of emotion, always finding creative and collaborative solutions that enabling fine execution.